________ Is the Step in the Selling Process When the Salesperson

question 136

Short Answer

________ is the step in the selling process when the salesperson tells the product 'story' to the buyer,showing how the company's offer solves the customer's problems.

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Definitions:

Consumer Surplus

The gap between the amount consumers are prepared to spend on a good or service and the actual price they pay, signifying consumers' advantage.

Refrigerator

An appliance used to keep food and drinks cool and preserved by maintaining a temperature below the ambient level.

Price Sensitivity

The degree to which the demand for a product or service is affected by changes in its price, illustrating consumer response to price adjustments.