Marketing Effort Designed to Gain Prominence for a Website with a View

question 79

Short Answer

Marketing effort designed to gain prominence for a website with a view to attracting visitors who search on keywords is known as ________ ________ marketing.

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Definitions:

Intercompany Profit

Profits that arise from transactions between companies under common control, which may need to be eliminated in consolidated financial statements.

Unrealized Profits

Gains on transactions that have occurred but have not yet been realized through the receipt or payment of cash.

Gross Margin

The difference between revenue and cost of goods sold, which indicates how much a company earns from its core operations.

Effective Tax Rate

The average rate at which an individual or corporation is taxed, considering all forms of taxes.