In Marketing and Sales Communications,which of the Following Actions Is

question 20

Multiple Choice

In marketing and sales communications,which of the following actions is considered legal when the claim is supported with objective evidence such as a survey or scientific study?

• A)offering money-back guarantees
• B)making implied claims that are deceptive
• C)using bait-and-switch advertising
• D)using a person's photograph without permission
• E)excluding important information

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