To Use an Employee's Image in Product Publicity, Sales Brochures

question 32

Multiple Choice

To use an employee's image in product publicity, sales brochures, or advertising, the organization must have

• A) a laid-back organizational environment.
• B) no other means to publicize the company.
• C) a strong legal staff.
• D) a signed release on file from that employee.
• E) first amendment waiver forms.

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Definitions:

Productive Vocabulary

The set of words a person is able to produce or use actively in speech and writing.

Development of Language

Refers to the process by which humans acquire the capacity to perceive, produce, and use words to understand and communicate.

Bounded Rationality

The concept that decision-making is limited by the information available, cognitive limitations of the mind, and the time available to make the decision.

Mental Shortcuts

Cognitive strategies or heuristics that the mind uses to make decisions or judgments quickly.