Consider the Following Hypothetical Scenarios

question 65

Multiple Choice

Consider the following hypothetical scenarios:
Scenario A: You are about to purchase a pair of 7 for All Mankind jeans for $175 and a t-shirt for $45.The sales attendant at the store tells you that the pair of jeans you wish to buy is on sale for $160 at another store, located about a 20-minute drive away.
Scenario B: You are about to purchase a pair of 7 for All Mankind jeans for $175 and a t-shirt for $45.The sales attendant at the store tells you that the t-shirt you wish to buy is on sale for $30 at another store, located about a 20-minute drive away.
Based on standard economic theory, under which scenario would you make the 20-minute trip to the other store?

• A)Scenario A because the pair of jeans is a very expensive item and $15 saving is quite substantial
• B)Scenario B because a $15 saving amounts to a substantial discount (about 33 percent)
• C)in either scenario if I think a $15 savings is worth the 20-minute trip
• D)in none of these scenarios if I think the $15 saving is not worth the 20-minute trip
• E)C and D are correct answers.

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Definitions:

Descriptive Norm

Social norms that describe what is typically done in a given context, influencing individuals' behavior by providing information about what is considered normal or typical behavior.

Consistency Motive

The desire to maintain uniformity in one's attitudes, beliefs, and behaviors over time.

Affiliation Goal

An individual's aim to build, maintain, or restore positive relationships with others.

Descriptive Norm

A norm that characterizes the typical behavior of a group, acting as a guide to expected behaviors in specific situations.