Bright Horizons Used Low-Cost Strategies to Achieve Their Competitive Advantage

question 45

True/False

Bright Horizons used low-cost strategies to achieve their competitive advantage.

---

Definitions:

Eliminate

To completely remove or get rid of something.

Rosenthal Effect

Also known as the Pygmalion effect, the phenomenon by which higher expectations lead to an increase in performance.

Masked Design

A research strategy where the participants do not know which treatment or control condition they are receiving to prevent bias.

Random Assignment

A method used in research studies to assign participants to different groups in an experiment by chance, minimizing pre-existing differences between those assigned to each group.