Examlex
Which of the following does NOT represent sales promotion considerations?
Cognitive Dissonance
A psychological conflict resulting from incongruous beliefs and attitudes held simultaneously.
Central Route
A concept from the Elaboration Likelihood Model of persuasion, referring to the path of cognitive processing that involves detailed scrutiny of persuasive information.
Attentive Listener
Someone who actively listens and engages in what is being said, showing interest and understanding.
Persuasion
The process of influencing someone's beliefs, attitudes, or behaviors through communication.
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