Sharing Core Competencies Is One of the Primary Potential Advantages

question 55

Multiple Choice

Sharing core competencies is one of the primary potential advantages of diversification.For diversification to be most successful,it is important that the

• A) products use similar distribution channels.
• B) value chains of the firm be similar enough in at least one way to allow for the leveraging of the core competencies of the firm.
• C) target market is the same, even if the products are very different.
• D) methods of production are the same.

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Definitions:

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Utility Function

A representation in economics of how a consumer ranks different bundles of goods or services in terms of their satisfaction or preference.

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