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Refer to the Passage Below to Answer the Following Questions

question 38

Multiple Choice

Refer to the passage below to answer the following questions.
Bryant and Aniyah Small are the owners of the Good Green Grocer, a small but successful chain of natural food and health stores. Bryant and Aniyah's business has expanded as more and more consumers are interested in eating organic foods. What started as one shop in Vermont has expanded to 15 stores in college towns throughout Vermont, New Hampshire, Massachusetts, and Maine. Much to their delight, the Smalls have found that many people are willing to pay a bit more for food that is organically grown.
Bryant and Aniyah want the Good Green Grocer to be associated with environmental responsibility, so they offer discounts to customers who bring their own reusable shopping bags and take measures to reduce the company's carbon footprint. They even hold environmental workshops in their stores, with topics ranging from organic farming and composting to at-home energy conservation.
Sunday ads for the Good Green Grocer run in area newspapers, with special promotional prices offered for a list of the "Top Ten Take Homes" each week. Regular customers of the Good Green Grocer know that the promotional items often run out of stock by mid-week, so the store typically sees its heaviest traffic on Sunday and Monday.
-Which of the following actions, if taken, would violate the marketing ethics code?

Definitions:

Property Taxes

Levies imposed by local governments on real estate properties, calculated based on the value of the property.

Opportunity Costs

Sacrificing potential profits from other possibilities when a certain option is selected.

Equity Capital

Funds raised by a company in exchange for a share of ownership in the company, often through the sale of stock.

Depreciation

The process of allocating the cost of a tangible or physical asset over its useful life, reflecting the decrease in value over time.