Some Consumers Worry That They Will Be Affected by Marketing

question 19

Multiple Choice

Some consumers worry that they will be affected by marketing messages without even knowing it. They are concerned about ________ advertising.

• A) normative
• B) subliminal
• C) perceptual
• D) subcultural
• E) contextual

---

Definitions:

Canalization

A genetic and developmental concept referring to the tendency of growth patterns to return to a genetically predetermined pathway despite environmental variations.

Kwashiorkor

A form of severe protein malnutrition, primarily affecting young children, leading to edema, poor growth, and other health issues.

Protein-Energy Malnutrition

A serious health condition resulting from a lack of dietary protein and calories, leading to body wasting and susceptibility to infections.

Neuron's Cell Body

the part of a neuron that contains the nucleus and most of the cell's organelles, serving as the processing area for neuronal signals.