The ________ Is a Group of Characteristics That Is Used

question 59

Multiple Choice

The ________ is a group of characteristics that is used to assign segment members.

• A) perceptual map
• B) demographic base
• C) segmentation base
• D) USP
• E) position statement

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Definitions:

Condenser

An electrical charge storage device also known as a capacitor. In an A/C circuit, it is a heat exchanger located in the vehicle airflow and subject to the ram air. Cooling of the refrigerant causes it to condense to a liquid state. This results in the refrigerant changing to a liquid state.

Thermodynamics

A branch of physics that deals with the behavior of heat; its principles are used to explain the operation of heat exchangers and A/C operation.

Behavior of Heat

The study of how heat energy transfers between materials or systems and its effects.

State Change

A transition of a system or substance from one physical or thermodynamic state to another.