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Each product will have a life cycle,although its exact shape and length is not known in advance.Briefly explain each step in the PLC.
Equity Securities
Financial instruments that represent ownership in a company, such as stocks, granting holders a claim on the company's assets and earnings.
Financial Assets
Assets that derive value because of a contractual claim, such as stocks, bonds, bank deposits, and other investments.
Derivative Securities
Financial instruments whose value is derived from the value of an underlying asset, such as futures, options, and swaps.
Consumer Durables
Goods that are not consumed with their use and can be used over a longer period, such as appliances, vehicles, and electronics.
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