In the Financial Data and Projections Section of the Paradise

question 39

Multiple Choice

In the financial data and projections section of the Paradise Kitchens marketing plan,the company chose to use a bar chart to present its past revenues (from 2009 to 2017) in addition to a numerical table for projected sales revenues (from 2017 to 2022) .Paradise Kitchens used a bar chart because

• A)it made the lack of sales for the previous years look less dramatic.
• B)the numerical sales figures were too difficult to interpret.
• C)there was too much information to present in such a small physical space.
• D)it could gloss over inconsistencies and anomalies.
• E)it more clearly shows the company's recent growth.

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Definitions:

Marginal Propensity to Consume

The fraction of any increase in disposable income spent on consumption, highlighting how consumption changes as income changes.

Price Level

Price level indicates the average of current prices across the entire spectrum of goods and services produced in the economy, often compared over time to assess inflation or deflation.

Aggregate Demand Curve

The total demand curve illustrates the overall volume of goods and services the economy requires at various price points.

Investment Demand Curve

A graph showing the relationship between the rate of interest and the total amount of investment demanded by all sectors in the economy.