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Explain the difference between joint venture and direct investment market entry strategies. What are the advantages and disadvantages of each approach?
Class Consciousness
The awareness of one's own social class and its interests, often in the context of the struggle between different social classes.
Economic Elites
Individuals or groups who hold substantial wealth and power within an economy, often influencing political and economic policies.
Antonio Gramsci's
work centers on concepts of cultural hegemony and the role of intellectuals in society, emphasizing how dominant groups maintain power through cultural means.
Conflict Theory
A theoretical framework that views social life as a competition for limited resources and emphasizes the role of power disparities in societal relationships.
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