Market Segmentation Stresses ________ and Relating Them to Specific Marketing

question 132

Multiple Choice

Market segmentation stresses ________ and relating them to specific marketing actions.

• A) aligning tasks to match competitor tactics
• B) grouping people according to similar needs
• C) dividing people within a market randomly into equally sized groups
• D) dividing people into the smallest groups possible
• E) identifying potential new buyers who are not yet familiar with a new product

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Definitions:

Muscles

Tissues in the body that have the ability to contract, making movement possible.

Electromyograph

An instrument used to measure and record the electrical activity produced by skeletal muscles.

Muscular Tension

Physical discomfort or the feeling of tightness in the muscles, often a response to stress or anxiety.

Biofeedback

A technique in which a client is given information about physiological reactions as they occur and learns to control the reactions voluntarily.