Viral Marketing Refers to

question 137

Multiple Choice

Viral marketing refers to

• A)an embedded message that causes a pop-up screen to appear every time a user types in a specific word.
• B)malicious malware that is used to create doppelgangers on competitors' websites.
• C)a subversive program that automatically transfers viruses from one website to another.
• D)an Internet-enabled promotional strategy that encourages individuals to forward marketer-initiated messages to others via e-mail,social networking,and blogs.
• E)an online multilevel marketing promotion that awards participants based upon how many friends they "like" on personal social networking sites such as Facebook.

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Definitions:

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The formal process followed by organizations to end the employment of an employee.

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A judiciary facility where legal cases are heard and decisions are made.

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Concerns arising from the ethical implications and moral questions brought about by advances in biology and medicine.

Healthcare Quality Improvement Act

Legislation aimed at enhancing the quality of care within healthcare by establishing quality standards and procedures.