The Essence of Resource Allocation Is That

question 46

Multiple Choice

The essence of resource allocation is that

• A) company resources are allocated effectively in the strategic marketing process by converting marketing actions into marketing information.
• B) individual management tools and techniques that a firm chooses to use are less important than flawless execution of the ones it does use.
• C) sometimes you have to break the rules to spend every dollar in a budget.
• D) incremental resources should be put where the incremental returns are greatest over the foreseeable future.
• E) individual management tools and techniques have no direct relationship to superior business performance in the companies.

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Definitions:

Supplementary Health Benefits

Additional health-related benefits provided by employers, beyond basic medical coverage, such as dental or vision care.

Employer Health Plans

Insurance schemes provided by employers to cover the medical costs of their employees.

Medical

Relating to the science or practice of medicine, including the diagnosis, treatment, and prevention of diseases.

Surgical

Relates to medical procedures involving an incision with instruments; performed to repair damage or arrest disease in a living body.