What Are the Five Standard Techniques Used in Preparing Body

question 49

Multiple Choice

What are the five standard techniques used in preparing body copy?

• A)celebrity, narrative, slogan, straight-line, and teaser
• B)social, multicultural, response, evaluative, and dialogue
• C)straight-line, dialogue, testimonial, narrative, and direct response
• D)testimonial, narrative, evaluative, developmental, and thumbnail

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Definitions:

Relative Standing

An indication of the position of a value within a dataset, often represented through percentiles, z-scores, or standard scores.

Upper Quartile

The value below which 75% of the data points in a dataset fall, also known as the third quartile.

Percentile

A measure that indicates the value below which a given percentage of observations in a group of observations falls.

Five-number Summary

Consists of the minimum, first quartile, median, third quartile, and maximum, providing a quick overview of the distribution of a dataset.