Scenario 11-4 You Are a Production Assistant Working on a 30-Second Television

question 34

Multiple Choice

Scenario 11-4
You are a production assistant working on a 30-second television spot for Happy Heart Hound, an all-natural gourmet dog food for puppies and young dogs.The client wants to emphasize the healthful ingredients as well as the "happy and fun-loving" nature of the product.
-(Scenario 11-4) This television shoot involves a lot of people and is a complex, collaborative effort.Though not everybody likes the idea, which person will be in charge of the set?

• A)the film director
• B)the account executive
• C)the chief creative
• D)the agency producer

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Definitions:

Capital

Capital refers to financial assets or the financial value of assets, such as funds held in deposit accounts, as well as the physical factors of production including machinery and buildings.

Prepaid Insurance Expense

The portion of insurance premiums that have been paid in advance and are recognized as an asset until the insurance coverage relates to future periods.

Advertising Expense

Costs incurred in promoting products or services to attract sales or increase brand awareness.

Medical Fees Earned

Medical Fees Earned refers to revenue generated by healthcare providers for services rendered to patients.