Which of These Examples Represents the Earliest Instance of Product

question 14

Multiple Choice

Which of these examples represents the earliest instance of product placement in movies?

• A)Old Spice in Talladega Nights: The Ballad of Ricky Bobby
• B)the MINI Cooper in The Italian Job
• C)Reese's Pieces in E.T.the Extra-Terrestrial
• D)the BMW in GoldenEye

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Definitions:

Oral

Pertaining to the mouth or spoken communication, as opposed to written.

Sexual Attachment

The emotional bond that forms through sexual activity, which can play a significant role in interpersonal relationships.

Electra Complex

A concept in psychoanalytic theory describing a girl's psychosexual competition with her mother for possession of her father.

Oedipus Complex

A psychoanalytic theory by Freud that suggests a child's unconscious desire for the opposite-sex parent and jealousy toward the same-sex parent.