Merely Having a Marketing Database Can Create Conflict Between Departments

question 5

True/False

Merely having a marketing database can create conflict between departments within a company as well as between a company and its advertising agency.

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Definitions:

Anglican Religion

The Christian tradition and community that developed from the practices and identity of the Church of England following the Protestant Reformation.

Plymouth Colony

An early British colony in North America founded in 1620 by the Mayflower Pilgrims, where they sought religious freedom.

English Base

Pertains to the foundation or main influence originating from England, including linguistic, cultural, or administrative aspects.