Which of the Following Are the Primary Reasons to Include

question 53

Multiple Choice

Which of the following are the primary reasons to include internet advertising as part of the overall media mix?

• A)Audience targeting,local reach and cost effectiveness
• B)Accountability,local reach and cost effectiveness
• C)Accountability,fixed price and cost effectiveness
• D)Audience targeting,accountability and cost effectiveness
• E)Audience targeting,fixed price and local reach

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Definitions:

Principal

Principal refers to the original sum of money borrowed in a loan or invested, exclusive of any interest or dividends.

Annual Payments

Periodic payments made once every year, often used in terms of loans, insurance, and investments.

Outstanding Balance

The amount of money owed on a loan or credit line that has not yet been repaid.

Single Premium Annuity

A financial product where a lump sum payment is made initially in exchange for a series of payments that will be received at future dates.