Media Planning Means Collecting Data from Different Sources

question 14

Multiple Choice

Media planning means collecting data from different sources.The three main sources of information media planners access are:

• A)creative sources,marketing sources and media sources
• B)accounting sources,marketing sources and creative sources
• C)management sources,marketing sources and financial sources
• D)marketing sources,public relations sources and financial sources
• E)financial sources,media sources and creative sources

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Definitions:

DVI-I

Digital Visual Interface-Integrated (DVI-I) is a type of video connector that supports both digital and analog video signals in a single interface.

Video Connectors

Hardware interfaces used to connect video sources to display devices, such as HDMI, VGA, and DisplayPort connectors.

Digital And Analog

Refers to two types of signal processing; digital uses discrete data, while analog involves continuous data representation.

HDMI

High-Definition Multimedia Interface, a digital interface for transmitting audio and video data from an HDMI-compliant source to a compatible monitor, video projector, or digital television.