Which of the Following Is Accurate in the Context of Sales

question 85

Multiple Choice

Which of the following is accurate in the context of sales and advertising? 

• A) Agencies that implement focus groups tend to do more quantitative and statistical research than their more traditional counterparts. 
• B) Creative cost is less than that of relying on secondary sources. 
• C) Account planners are being appointed with finance managers to work on each client's business.  
• D) To some advertisers, the gold standard is determining whether the ad actually gets people to do something, such as buy the product.

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Definitions:

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

Emotional Stability

A personality trait characterized by the ability to remain calm and composed, especially in stressful situations.

Relaxed

A state or condition of being free from tension, stress, or anxiety, often associated with a calm and peaceful environment or demeanor.

Unworried

Pertains to a state of not being anxious or concerned.