Which of the Following Is Important in Copywriting for Television

question 76

Multiple Choice

Which of the following is important in copywriting for television and video? 

• A) Longer writing helps communicate complex brand features. 
• B) Copy should be precisely coordinated with visuals. 
• C) Copy should facilitate processing the information quickly. 
• D) Copy should lack the ability to communicate details.

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Definitions:

Quasi-Greening

The practice of making only minor or superficial efforts towards sustainability or environmental responsibility, often for marketing purposes.

Differentiation Strategy

A business strategy in which a company offers unique products or services to stand out from competitors in the market.

Recycling

The process of converting waste materials into new materials and objects, aiming to reduce the consumption of fresh raw materials.

Consumerism Movement

An organized effort to advocate for the rights and power of consumers in relation to the producers of goods and services.