Scenario 11-4 You Are a Production Assistant Working on a 30-Second Television

question 34

Multiple Choice

Scenario 11-4
You are a production assistant working on a 30-second television spot for Happy Heart Hound, an all-natural gourmet dog food for puppies. The client wants to emphasize the healthful ingredients as well as the "happy and fun-loving" nature of the product. 
-(Scenario 11-4) This television shoot involves a lot of people and is a complex,collaborative effort.Who among the following is most likely to be in charge of the set? 

• A) The film director 
• B) The account executive 
• C) The chief creative 
• D) The agency producer

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Definitions:

Unit Sales

The quantity of items sold by a company, not taking into account any returns or cancellations.

Units

A measure of quantity or amount in business, such as items produced, sold, or in inventory.

Production Budget

An estimate of the total units that need to be produced in a period to meet expected sales demands and inventory levels.

Ending Inventory

The value of goods available for sale at the end of an accounting period, calculated as beginning inventory plus purchases minus cost of goods sold.