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In television advertising,the visual is important only if it is the main feature,not if it plays a supportive role.
Q17: The managers of a sandwich shop want
Q24: _ can save a lot of time
Q38: Before the day of a shoot,prelight,blocking,and other
Q41: (Scenario 6-3)Instead of "mothers and daughters," why
Q45: Several ads for lingerie,jeans,and perfume in a
Q49: (Scenario 8-3)You decide that as soon as
Q50: (Scenario 13-1)The client is concerned about paying
Q71: Magazines have long lead times.This means that: <br>A) they
Q76: (Scenario 10-4)In ad #4,which type of ad
Q96: Some top brands like Ford,Visa,and L'Oréal have