Scenario 14-1 When the Social Networking/gaming Website, Foursquare, Was Launched in 2009

question 127

Multiple Choice

Scenario 14-1
When the social networking/gaming website, Foursquare, was launched in 2009, it was only accessible to residents in 100 U.S. cities. One year later, an updated version of the service allowed check-ins from locations all over the world, and has over 500,000 users internationally. The site which allows registered users to connect with friends and update their location receives over one million check-ins per week. When users visit a particular store their profile is automatically updated, and they can share their feelings about their experiences. The site now holds partnerships with over 800 establishments worldwide, and high-profile partnerships with the Bravo Network and The New York Times have greatly increased the site's popularity. 
-(Scenario 14-1) One way to find a site and related businesses is to go to Bing and look at the list under social networking sites.Technically,Bing is a(n) : 

• A) analytical software system that allows e-commerce. 
• B) mash-up that features multiple widgets. 
• C) portal with search engine technology. 
• D) website that acts as a corporate/brand home page.

Understand liquidity and solvency ratios, particularly the current ratio and acid-test (quick) ratio.

Identify sources of financial leverage and their role in corporate finance.

Assess the implications of certain financial decisions on working capital, book value per share, and market ratios.

Understand the significance of market dynamics such as price-earnings ratio changes due to market price adjustments.

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Definitions:

Inexpensive Goods

Products that are available at a low cost, making them accessible to a broad range of consumers without compromising on basic quality.

Communication Strategy

A planned approach for how a company communicates with its stakeholders, including customers, employees, and investors, to achieve specific objectives.

Infrastructure Capabilities

The essential facilities and systems serving a country, city, or area, including transportation and communication systems, power plants, and schools necessary for economic function.

Population Growth

The increase in the number of individuals in a population, often discussed in context with economic, environmental, and social impacts.