Which of the Following Statements Regarding General and Specific Benefits

question 9

Multiple Choice

Which of the following statements regarding general and specific benefits is most likely true?

• A)Benefit statements linked to explicit needs are not especially effective for complex sales.
• B)A feature statement is general,but any benefit is specific when presented as an advantage.
• C)A general benefit is a product feature for which the buyer has not expressed a need.
• D)Experienced salespeople focus on bringing attention to a product's general benefits.
• E)Highlighting as many general benefits as possible during a presentation tends to lead to a sale.

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Definitions:

Great Goals

Objectives that are ambitious, clear, and challenging, yet achievable, and that motivate individuals or teams to perform at their highest levels.

Specific

Clearly defined or identified; precise or particular in nature.

Timely

Occurring at a suitable or opportune moment, often with the implication of being precisely timed for its purpose.

Quantified Work Goals

Specific, measurable objectives related to work output that employees aim to achieve within a set time period.