Which of the Following Is Most Likely True of Sales

question 66

Multiple Choice

Which of the following is most likely true of sales letters?

• A)Sales letters should use the same format as an e-mail.
• B)Sales letters should minimize the use of white space.
• C)Most sales letters include not more than two paragraphs.
• D)Because a sales letter is an introduction,formal language is unnecessary.
• E)The use of the personal pronoun"I"should be minimized as much as possible.

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Definitions:

Coupon Rate

The annual interest rate paid by a bond, expressed as a percentage of its face value.

Yield To Maturity

The total return anticipated on a bond if the bond is held until it matures, considering all payments and interest.

Semi-Annual Interest

Interest on a loan or security that is calculated and paid twice a year, often resulting in a compounding effect on the total interest earned or owed.