What Should the Salesperson Focus on to Differentiate ShipNow's Product

question 78

Multiple Choice

What should the salesperson focus on to differentiate ShipNow's product from other shipping services?

• A)varying shipping speeds available to ShipNow customers
• B)ShipNow's lower than average prices for equally fast shipping speeds
• C)ShipNow's Internet tracking of packages through the company Website
• D)auxiliary products that ShipNow sells,like boxes,envelopes,and packing tape
• E)the added value the salesperson creates by making the shipping process easy for the customer

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Definitions:

Conformity

The act of matching attitudes, beliefs, and behaviors to group norms or expectations.

Empathy

The capacity to understand or feel what another person is experiencing from within their frame of reference, that is, the capacity to place oneself in another's position.

Just World

The belief that the world is fundamentally fair and all actions and decisions result in fair or deserved consequences.

Diving Board

A flexible board secured at one end and projecting over water, used for diving or jumping into a pool.