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ScranTone is a paper mill and supplier serving the Upper Midwest. Since the commercial paper market is saturated, the only room for growth is to expand existing accounts or to win over competitors' accounts. Kevin Salazar is a sales representative who has gotten another meeting with the purchasing agent for the copy centers at a large university system. The purchasing agent has been buying from ScranTone's main competitor for three years. Kevin met with the purchasing agent two months ago but was unable to make a sale.
-Which need-satisfaction strategy does Kevin most likely use?
Histological Stains
Chemical dyes used in microscopy to enhance visibility of biological tissues by highlighting specific components or structures.
Adrenal Cortex
The outer layer of the adrenal glands, producing vital hormones including cortisol and aldosterone.
Thyroid Gland
A butterfly-shaped gland located in the front part of the neck, responsible for producing hormones that regulate metabolism and energy generation.
Anterior Pituitary Gland
The front portion of the pituitary gland, which produces and releases hormones that regulate diverse body functions, including growth and reproduction.
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