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Why Should a Salesperson Convert Features to Benefits During a Sales

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Why should a salesperson convert features to benefits during a sales presentation?


Definitions:

Near Death Experience

A profound psychological event that may occur to a person close to death or who is not expected to survive a medical emergency, often describing an encounter with an intense light or revisiting past memories.

Temporal Lobes

Regions of the cerebral cortex located beneath the temples, involved in processing auditory information and encoding memory.

Palliative Care

Specialized medical care focused on providing relief from the symptoms and stress of a serious illness, aimed at improving quality of life.

Minimize Pain

involves strategies or interventions aimed at reducing the intensity or perception of physical discomfort in individuals.

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