Marco Puts Together Complex Sales Proposals for His Clients

question 29

Multiple Choice

Marco puts together complex sales proposals for his clients.As a justification process,he will often provide a numeric analysis.This helps:

• A)Marco differentiate between customers.
• B)Marco estimate his sales volume.
• C)to quantify the solution.
• D)to sell at above market prices.
• E)the customer imagine how the product will look.

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Definitions:

Price Ceiling

A government-imposed limit on how high a price is charged for a product, meant to protect consumers from conditions that could make commodities prohibitively expensive.

Shortage

A market condition where the demand for a product exceeds its supply at a particular price.

Surplus

is a situation in which the quantity of a good or service available exceeds the quantity demanded at the current price.

Price Ceiling

A government-imposed limit on how high a price can be charged on a product or service, intended to protect consumers.