When Your Customer Says,"I Would Rather Not Tie Up My

question 18

Multiple Choice

When your customer says,"I would rather not tie up my money in a large order," the resistance falls into which category?

• A)time
• B)product
• C)price
• D)source
• E)process

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Definitions:

Reseller

A company or individual that purchases goods or services with the intention of selling them rather than consuming or using them.

Reseller Firms

Companies that purchase goods or services with the intention of reselling them rather than consuming or using them.

Physical Products

Tangible items that can be seen, touched, and purchased, as opposed to services or digital goods.

Industrial Market

The market for goods, services, and supplies used in the production of other goods and services rather than for personal consumption.