A Market-Oriented Organization May Choose Not to Deliver the Benefits

question 80

Essay

A market-oriented organization may choose not to deliver the benefits sought by customers because these benefits are not in the best interests of the individual or society. This is termed the societal orientation. What does this concept mean in terms of organizational justification? List three current issues where the societal orientation concept may need to be applied.

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Definitions:

Ingroup Bias

The tendency to favor members of one's own group or identity over those from different groups.

Perceived Incompatibility

The belief or feeling that two or more things do not fit together or cannot coexist.

Conflict

A perceived incompatibility of actions, goals, or ideas.

Reciprocity

The mutual exchange of privileges or services between parties, ensuring mutual benefit.