Juniper Group,which Operates Film Distribution,health Care,and Internet Businesses,purchased Shoemaker Tags

question 179

Multiple Choice

Juniper Group,which operates film distribution,health care,and Internet businesses,purchased shoemaker Tags Golf (Tags makes Bobby Jones brand golf shoes) to create its sports division.Which type of strategy did Juniper Group use?

• A)market development
• B)market integration
• C)product penetration
• D)diversification

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Definitions:

Additive Task

A task where the collective output is the sum of individual efforts.

Strong Group Member

An individual within a group who exhibits significant influence, often due to skills, commitment, or interpersonal abilities.

Weak Group Member

An individual within a group who contributes less effectively compared to other members, often impacting the group's overall performance.

Team Creativity

The process of generating innovative and unique solutions or ideas within a team setting, leveraging the diverse skills and perspectives of team members.