According to Your Text,what Should a True Marketing Decision Support

question 62

Multiple Choice

According to your text,what should a true marketing decision support system (DSS) be?

• A)reactive
• B)customer oriented
• C)interactive
• D)rigorous

Recognize the importance of ethics in marketing and business decisions.

Understand the role of laws in shaping business ethics and ethical behavior.

Identify the influence of societal and cultural norms on ethical behavior.

Understand the concept of social responsibility and its application in business.

---

Definitions:

Opportunity Costs

The cost of forgoing the next best alternative when making a decision.

Explicit Costs

Direct, out-of-pocket payments for goods or services used in the production of a product or service.

Production Costs

The total expenses incurred in the process of producing or manufacturing goods and services, including materials, labor, and overhead.

Opportunity Costs

Opportunity costs represent the benefits a person or business misses out on when choosing one alternative over another.