Business Customers Have Different Wants and Needs Than Consumers

question 148

Essay

Business customers have different wants and needs than consumers. Name three different needs of business-to-business customers. Are there any ways business purchasing behaviour is similar to consumer buying behaviour? If so, describe the similarities.

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Definitions:

Trenton

The capital city of New Jersey, United States, known for its historical significance, particularly in the American Revolutionary War.

New Jersey

A U.S. state located in the Mid-Atlantic region, known for its significant historical contributions, diverse population, and as the site of major battles during the American Revolutionary War.

British Commanders

Military leaders from Britain who played significant roles in various conflicts, including during the Revolutionary War and the War of 1812 against the United States.

Hold on the South

A phrase indicating a strong influence or control over the southern United States, often used in historical contexts such as politics or social norms.