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What Is the Term for a Group of People or Organizations

question 76

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What is the term for a group of people or organizations for whom an organization designs,implements,and maintains a marketing mix intended to meet the needs of that group,resulting in mutually satisfying exchanges?


Definitions:

Intermodal Shipments

The transportation of goods using more than one mode of transport, such as trucks, trains, and ships, to improve efficiency and reduce costs.

Freight Documentation

The collection of documents required for the transportation of goods over distances, encompassing details like shipping orders, invoices, and bills of lading.

Software Tools

Digital applications or programs used to perform specific tasks, such as data analysis, project management, or design, enhancing efficiency and productivity.

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