Future Shop Uses CRM to Track Visitors to Its Website

question 110

Multiple Choice

Future Shop uses CRM to track visitors to its website.This tracking allows the retailer to confidently project the value of its repeat customers through its application of which of the following?

• A)customer segmentation.
• B)customer valuation
• C)data manipulation
• D)lifetime value analysis

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Definitions:

Action Strategies

Plans or tactics employed to achieve specific goals or outcomes.

Qualitative Research

Research that explores and understands phenomena in-depth by collecting non-numerical data, such as interviews, observations, and words.

Recycling

The process of converting waste materials into new materials and objects, aiming to reduce raw material use, energy consumption, and environmental impact.

Microworld

A simplified, manageable model of a complex system used for educational purposes or to simulate scenarios for research and analysis.