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Explain the Importance of Interactions in a Customer Relationship Management

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Essay

Explain the importance of interactions in a customer relationship management system.Most colleges and universities have some form of CRM system.Describe an interaction that occurs at your institution.


Definitions:

Synchronous

Occurring, operating, or existing at the same time; coordinated in time.

Emotional Expressions

Observable manifestations of emotions, typically through facial expressions, body language, and vocal tones, communicating feelings to others.

Affect

A term in psychology referring to the experience of feeling or emotion.

Emotions

Complex psychological states that involve a subjective experience, a physiological response, and a behavioral or expressive response.

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