Maureen Purchased a Package of Bounce Fabric Sheets with Febreeze

question 96

Multiple Choice

Maureen purchased a package of Bounce fabric sheets with Febreeze citrus scent. Since both brands were prominently listed on the package, what would this be an example of?

• A)equity branding
• B)cobranding
• C)conjunctive branding
• D)complementary branding

---

Definitions:

Reaction Time

The amount of time required to respond to a stimulus.

Gross Motor Activation

The use and control of large body muscles for activities such as crawling, walking, jumping, and running.

Response Rate

Response rate refers to the proportion of people who answer or respond to surveys, questionnaires, or experimental interventions among those who were asked to participate.

Reaction Time

The interval of time between the presentation of a stimulus and the response to it, often used as a measure of sensory and motor performance.