________ Is the Process by Which Firms Interact One-To-One with Masses

question 21

Multiple Choice

________ is the process by which firms interact one-to-one with masses of customers to design products and services tailor-made to individual needs.

• A) Product diversification
• B) Micromarketing
• C) Mass customization
• D) Differentiated marketing
• E) Local marketing

Familiarize with the concept and implications of Unearned Revenues and Dividends in accounting.

Discern the process for determining the balance of an account and the impact of transactions on account balances.

Understand the basic concepts of debits and credits in accounting transactions.

Identify the characteristics and normal balances of different types of accounts (assets, liabilities, equity, revenue, expenses).

---

Definitions:

Operant Conditioning

A learning process where the likelihood of a behavior's occurrence is increased or decreased through reinforcement or punishment.

Stimuli

External agents or occurrences that provoke a reaction, whether physical or psychological, in an organism.

Dysfunctional Assumptions

Negative and unhelpful beliefs that are often automatic and can influence one's behavior and emotional state.

Irrational Thoughts

Thoughts that are not based on reason or logic, often stemming from misconceptions, fears, or misunderstandings.