________ Is the Process by Which Firms Interact One-To-One with Masses

question 21

Multiple Choice

________ is the process by which firms interact one-to-one with masses of customers to design products and services tailor-made to individual needs.

• A) Product diversification
• B) Micromarketing
• C) Mass customization
• D) Differentiated marketing
• E) Local marketing

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Definitions:

Worksheet Data

Information or content entered into the cells of a worksheet in spreadsheet software.

Single-Column Ascending

Refers to a sorting method where data in a single column is arranged from lowest to highest value.

Stop Error Alert

A notification or message displayed when a critical error occurs, often requiring immediate attention or causing the system to halt.

Cell

A single data point or element in a spreadsheet or table, often defined by a row and a column.