________ Represent(s) Consumers' Perceptions and Feelings About a Product and Its

question 103

Multiple Choice

________ represent(s) consumers' perceptions and feelings about a product and its performance.

• A) Product lines
• B) Labeling
• C) Brands
• D) Design
• E) Product attributes

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Definitions:

Visual Cliff

An experimental apparatus used to study depth perception and fear of heights in infants and young animals.

Monocular Cues

Visual cues to depth or distance, which can be used by one eye alone.

Binocular Cues

Visual information taken in by both eyes that enables perception of depth, distance, and 3D characteristics of objects.

Kinesthesis

The sense of body position and movement of body parts; also called kinesthesia.