Which of the Following Statements Is True of the Idea

question 1

Multiple Choice

Which of the following statements is true of the idea generation stage in the new product development process?

• A) The purpose of idea generation is to reduce the number of ideas to the least possible number.
• B) Truly innovative companies rely exclusively on a single source for new product ideas.
• C) Customers are the least important sources of new product ideas.
• D) Truly innovative companies develop extensive innovation networks that capture ideas and inspiration from every possible source.
• E) Truly innovative companies seldom rely on customers and the general public for ideas.

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Definitions:

Substandard Performance

A level of work activity or output that falls below the set minimum standards or expectations of quality and efficiency in a professional setting.

Actual Performance

The real results or outcomes achieved by an individual, team, or organization, often compared against planned or expected performance.

Projects

Temporary endeavors undertaken to create a unique product, service, or result.

One-Time Activities

Events or actions that occur only once and are not repeated in the foreseeable future.