To Carefully Integrate and Coordinate the Company's Many Communications Channels

question 122

Multiple Choice

To carefully integrate and coordinate the company's many communications channels and produce greater sales impact, some companies appoint a(n) ________.

• A) idea champion
• B) marketing communications director
• C) sales representative
• D) business analyst
• E) media planner

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Definitions:

Ergonomically Appropriate

Describes tools, equipment, and working conditions that are designed to match the physical and cognitive abilities of workers, minimizing discomfort and the risk of injury.

Devil's Advocate

a person who expresses a contentious opinion in order to provoke debate or test the strength of the opposing arguments.

Corporate Board Meetings

Formal gatherings of the board of directors of a corporation to make decisions and discuss the strategic direction of the company.

Corporate Social Responsibility

The practice of businesses engaging in initiatives that benefit society, aiming to contribute positively to the environment, communities, and stakeholders.