In Which Step of the Communication Process Does the Marketing

question 79

Multiple Choice

In which step of the communication process does the marketing communicator need to know the buyer-readiness stage of the target audience?

• A) designing the message
• B) choosing the media through which to send the message
• C) determining communication objectives
• D) collecting feedback
• E) selecting the message source

---

Definitions:

Fashion Footprint

The environmental and social impact of the fashion industry, including factors like resource consumption and labor conditions.

Strategic Marketing Process

A strategic approach to planning, executing, and evaluating the marketing efforts of an organization to achieve its business objectives.

Implementation Phase

The stage in a project or plan where strategies are executed and the ideas or concepts are put into action.

Evaluation Phase

A stage in a process where the outcomes are assessed to determine their success, effectiveness, or value compared to the stated objectives or criteria.