The Most Appropriate Channel of Distribution for an Industrial Product

question 38

Multiple Choice

The most appropriate channel of distribution for an industrial product is:

• A)direct.
• B)indirect.
• C)one that relies on the firm's sales force.
• D)a combination of direct and indirect.
• E)dependent upon a host of product, company, market, and competitive conditions.

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Definitions:

Experiment

A method of testing hypotheses by observing the outcomes of controlled conditions.

Correlation

A statistical measure that indicates the extent to which two or more variables fluctuate together, showing the relationship but not causation between them.

Causation

The relationship between cause and effect, where one event or action directly results in another.

Experiments

Systematic and scientific procedures carried out under controlled conditions to investigate a hypothesis or demonstrate a known fact.