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​The Second Step of the Strategy Process Is Defining the Customer____________________for

question 52

Short Answer

​The second step of the strategy process is defining the customer____________________for target customer segments, in effort to generate revenue from existing customers.


Definitions:

Organizational Behaviour

The study of how people interact within groups, particularly the workplace, and how this affects the performance of businesses.

Punishment

A penalty or negative consequence imposed for disobedience, wrongdoing, or other undesirable behavior.

Positive Reinforcement

A technique in behavior management that involves rewarding a desired behavior, thereby increasing the likelihood that the behavior will occur again.

Negative Reinforcement

A method of increasing the probability of a behavior by removing or avoiding a negative condition or stimulus following the desired behavior.

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